Tuesday, November 10, 2009

The bionically challenged newsroom

Joe Reporter, multimedia journalist. An industry barely alive. Gentlemen, we can rebuild it. We have the technology.

My newsroom doesn’t have the luxury of professional video cameras, mics, a video suite or digital recorders. We’re making due with what we have. Sometimes it’s not half bad, although our hands are tied to move to the next level producing a professional-looking product.

Doubtful we’ll ever have access to better equipment. There are a few choice pieces of technology, and I have a few choice words about how they’ve been distributed. We’re patiently tolerant with the endless speeches about how news is immediate, yet the one editor who brags about not being able to use a computer was given the department’s only mobile media device. I’m optimistic its owner will one day learn how to switch it on.

Our best computer with the fastest processing speed and best software for video production is used by that same editor for writing text and is usually off limits to the rest of us.

I don’t expect to be consulted on what equipment we should buy or who should have access to it. I expect someone sitting in an ivory tower to decide that for me.

I recommend a splashy new work SUV slapped with our logo, flashing lights and bum warmers. We can park it on blocks and misuse it as a fridge to store the beer that will help us forget about backward decisions.

Tsilanruoj Repyh Eht


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